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Prompting / playbook

Give your next prompt a proper brief.

Use C.R.A.F.T. to spell out the context, role, action, format, and audience for a task.

EXAMPLE OUTPUT · ILLUSTRATIVE

Give the assistant something to work with.

THE STARTING POINT

Help me with my newsletter.

A MORE USEFUL RESULT

Turn these three notes into a 300-word email for first-time solopreneurs. Open with one practical problem, include one example, and finish with one action. Ask me about any missing facts.

What changed
A reader, source material, a format, and a useful finish.
A sample brief. The full C.R.A.F.T. workflow helps you build a version for your own task.

When an AI answer misses the mark, the missing piece may be in the brief. Who is the answer for? What should it contain? What should the assistant ask before it starts? C.R.A.F.T. gives you five places to put that information.

YOU’LL WALK AWAY WITH

A reusable prompt with clear inputs and an output you can evaluate.

An AI assistant · your own context and examples

01 / Name the job and the useful result

Describe a task you repeat, such as turning meeting notes into actions or drafting a customer reply. State what makes a good result: a short table, a response under 150 words, or a list of unresolved questions.

Bring an example of the input and, if you have one, an example of an output you liked. A long role description will not compensate for missing task details.

02 / Fill the five parts

A role is an instruction about approach. It does not give a model real qualifications or guarantee expert accuracy. This version replaces the original exaggerated expert claims with practical task requirements.

  • Context: the situation, relevant facts, constraints, and source material.
  • Role: the perspective or skills that would help with the task.
  • Action: the steps to perform and when to ask questions.
  • Format: the structure and length of the answer.
  • Target audience: who will use or read the result.

03 / Make a vague request concrete

Instead of “summarize this meeting,” try: “For the project team, extract decisions and next actions from these notes. Use a table with action, owner, and due date. Mark missing owners or dates as unresolved. Do not assign them yourself.”

The improvement is in the observable requirements. You can look at the result and check whether the assistant followed them.

READY TO MAKE IT YOURS?

Get the exact prompt.
Make it your own.

You’ve seen how it works. Unlock the copyable prompt and the remaining steps to try it yourself.

  • Copy the prompt builder
  • Test, then shorten
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